Updated May 2026

KDP vs IngramSpark
Which Self-Publishing Platform Wins?

10-factor comparison for self-publishers: fees, royalties, distribution, and which platform is right for your book type.

⚡ Quick Verdict

Best for puzzle/KDP books
Amazon KDP
Free to publish, sells on Amazon
Best for bookstores
IngramSpark
Wide retail and library distribution
Best strategy
KDP first
Add IngramSpark later if needed

10-Factor Comparison

Setup Cost
📦 Amazon KDP

Free — no setup fees

—
📚 IngramSpark

Check IngramSpark's current fee schedule (title setup and revision fees have changed over time)

💡 KDP charges nothing to publish. Review IngramSpark's current pricing page before you plan a release.
Amazon Sales Royalty
📦 Amazon KDP

Paperbacks: 60% of list price minus printing at $9.99 and above, 50% below $9.99

—
📚 IngramSpark

Wholesale discount model: you set price and the discount offered to retailers

💡 For Amazon sales specifically, KDP usually pays more because it's Amazon's own platform. Try the KDP royalty calculator for your numbers.
Non-Amazon Distribution
—
📦 Amazon KDP

Expanded Distribution (lower royalty)

📚 IngramSpark

Ingram's network of retailers, bookstores and libraries

💡 IngramSpark's distribution network is wider. Many bookstores order through Ingram.
ISBN Requirement
📦 Amazon KDP

Free KDP-assigned ISBN available

—
📚 IngramSpark

Use your own ISBN (options depend on your country)

💡 KDP's free ISBN can only be used on KDP. IngramSpark accepts your own ISBN.
Print Quality
—
📦 Amazon KDP

Consistent for paperbacks

📚 IngramSpark

More paper and binding options

💡 IngramSpark offers more format options; order proof copies from both to compare.
Low-Content Books (Puzzles/Journals)
📦 Amazon KDP

Amazon search is a main sales channel for puzzle and activity books

—
📚 IngramSpark

No dedicated puzzle/activity book marketplace

💡 For Sudoku, Word Search, Maze and worksheet books, most sales happen on Amazon.
Hardcover Options
—
📦 Amazon KDP

Hardcover available with fewer options

📚 IngramSpark

Case laminate and dust jacket options

💡 IngramSpark is a better fit for premium hardcover novels and non-fiction.
Print-on-Demand Speed
—
📦 Amazon KDP

Printed on demand when ordered

—
📚 IngramSpark

Printed on demand when ordered

💡 Both print on demand; delivery times depend on the retailer and region.
Ease of Use
📦 Amazon KDP

Beginner-friendly dashboard

—
📚 IngramSpark

More complex — requires understanding trade discounts and returns

💡 KDP is easier to start with, especially for new publishers.
Best For
—
📦 Amazon KDP

Puzzle books, journals, activity books, Amazon-focused books

—
📚 IngramSpark

Novels, non-fiction, books targeting physical bookstores

💡 Different use cases — not a competition.

Generate the interior pages for your KDP puzzle book

Octozia KDP Creator generates Sudoku, Word Search, Maze, Math, Crossword, Number Fill and Word Scramble puzzles as numbered 300-DPI PNG pages with solutions, ready for you to assemble into your interior. Start a 3-day free trial (card required, cancel anytime).

KDP vs IngramSpark — FAQs

Should I use KDP or IngramSpark for puzzle books?▾

KDP is usually the better starting point. Puzzle and activity book buyers shop heavily on Amazon, and KDP costs nothing to publish. IngramSpark offers wider bookstore distribution, but puzzle books sell mainly online.

Can I publish on both KDP and IngramSpark?▾

Yes, with a caveat. If you enroll an eBook in KDP Select (Kindle Unlimited), that eBook must be exclusive to Amazon. For print books, you can use both KDP and IngramSpark — but disable KDP's Expanded Distribution to avoid channel conflicts.

Does IngramSpark get books into physical bookstores?▾

IngramSpark makes your books available to order through the Ingram distribution network. Bookstores don't automatically stock your book — they choose what to order.

Is IngramSpark worth it for low-content books?▾

For low-content books (puzzle books, journals, coloring books), KDP alone is usually enough because Amazon is where most of these buyers shop and KDP is free to use. IngramSpark makes more sense for novels and non-fiction targeting bookstore distribution. Check IngramSpark's current fee schedule before deciding.

What royalty does KDP pay for paperbacks?▾

KDP pays 60% of the list price minus the printing cost for paperbacks priced at $9.99 or more, and 50% minus printing below $9.99. For example, a $9.99 paperback with a $3.50 printing cost earns about $2.49 per Amazon sale. Use the KDP royalty calculator to check your own numbers.